To find out more about the ingredients used in the product and its function simply click on ingredient name. Due to limited space on pack, we also disclose a longer list of fragrance ingredients. For recently launched products or where the formulation has changed, this detailed fragrance information might not be immediately available as it takes time to update each product page.
We take great care to ensure information on this site is up to date. However, please always check the product packaging for the most up to date ingredients used.
All product names which include a date (month and year) are no longer manufactured.
Ingredient | Function |
---|---|
Sodium Sulfate |
Bulking Agent
Diluant. Dilutes solids or liquids to allow for more accurate dosing |
Sodium Carbonate |
Builder
Reduces water hardness, makes cleaning products more effective |
Sodium Carbonate Peroxide |
Oxidising Agent
In laundry and household care products stains are removed by oxidation (bleaching). |
Sodium Dodecylbenzenesulfonate |
Surfactant
An ingredient which helps to clean or remove dirt and oil, creating foam when used with water |
Sodium Silicate |
Builder
Reduces water hardness, makes cleaning products more effective |
Dolomite |
Builder
Reduces water hardness, makes cleaning products more effective |
Aqua |
Bulking Agent
Diluant. Dilutes solids or liquids to allow for more accurate dosing |
TAED |
Bleach Precursor
Becomes a bleaching substance during washing |
Bentonite |
Softness Extender
Makes a softening agent more effective and last longer |
C12-15 Pareth-7 |
Surfactant
An ingredient which helps to clean or remove dirt and oil, creating foam when used with water |
Citric Acid |
Builder
Reduces water hardness, makes cleaning products more effective |
Parfum |
Fragrance
Provides a distinctive, pleasant smell |
Sodium Acrylic Acid/MA Copolymer |
Structurant
Gives a product form or shape |
Sodium Chloride |
Process by-product
A secondary component/ingredient which is created when making the product |
Tetrasodium Etidronate |
Sequestrant
Helps prevent impurities from water from causing adverse effects on product performance, appearance, or stability. |
Zeolite |
Builder
Reduces water hardness, makes cleaning products more effective |
Stearic Acid |
Surfactant
An ingredient which helps to clean or remove dirt and oil, creating foam when used with water |
Palmitic Acid |
Surfactant
An ingredient which helps to clean or remove dirt and oil, creating foam when used with water |
Silica |
Additive
Added to a product to improve one or more important properties |
Corn Starch Modified |
Enzyme Stabiliser
Makes an enzyme last longer in liquid detergent |
Disodium Anilinomorpholinotriazinylaminostilbenesulfonate |
Optical Brightener
Provides additional brightness to the surface to which product is applied. |
Parfum |
Fragrance
Provides a distinctive, pleasant smell |
Cellulose Gum |
Anti-redeposition Agent
Helps prevent the removed dirt in washing water from reattaching to a surface |
Phenylpropyl Dimethicone |
Antifoaming Agent
Prevents excessive foam or bubbles forming when a product is used |
Glyceryl Stearates |
Emulsion Stabiliser
Prevents a mixture from separating and helping to increase a product's shelf life |
Peptides, salts, sugars from fermentation (process) |
Process by-product
A secondary component/ingredient which is created when making the product |
Cellulose |
Binder
Helps materials to bind or stick together |
Sodium Polyacrylate |
Structurant
Gives a product form or shape |
Subtilisin |
Enzyme
Boosts the cleaning properties of a product to help remove specific stains at lower temperatures e.g. fats, egg, blood. |
Calcium Carbonate |
Bulking Agent
Diluant. Dilutes solids or liquids to allow for more accurate dosing |
Dextrin |
Binder
Helps materials to bind or stick together |
Geraniol |
Fragrance
Provides a distinctive, pleasant smell |
Butylphenyl Methylpropional |
Fragrance
Provides a distinctive, pleasant smell |
Imidazolidinone |
Process by-product
A secondary component/ingredient which is created when making the product |
Hexyl Cinnamal |
Fragrance
Provides a distinctive, pleasant smell |
Kaolin |
Bulking Agent
Diluant. Dilutes solids or liquids to allow for more accurate dosing |
Myristic Acid |
Surfactant
An ingredient which helps to clean or remove dirt and oil, creating foam when used with water |
PEG-75 |
Binder
Helps materials to bind or stick together |
Polyoxymethylene Melamine |
Process by-product
A secondary component/ingredient which is created when making the product |
CI 45100 |
Colourant
Colours the product, your hair or skin |
CI 61585 |
Colourant
Colours the product, your hair or skin |
CI 77891 |
Colourant
Colours the product, your hair or skin |
Sodium Polyaryl Sulphonate |
Process by-product
A secondary component/ingredient which is created when making the product |
Sucrose |
Binder
Helps materials to bind or stick together |
Amylase |
Enzyme
Boosts the cleaning properties of a product to help remove specific stains at lower temperatures e.g. fats, egg, blood. |
CI 12490 |
Colourant
Colours the product, your hair or skin |
CI 42090 |
Colourant
Colours the product, your hair or skin |
Lipase |
Enzyme
Boosts the cleaning properties of a product to help remove specific stains at lower temperatures e.g. fats, egg, blood. |
Xanthan Gum |
Process by-product
A secondary component/ingredient which is created when making the product |
CI 11680 |
Colourant
Colours the product, your hair or skin |
Mannanase |
Enzyme
Boosts the cleaning properties of a product to help remove specific stains at lower temperatures e.g. fats, egg, blood. |
Methionine |
Enzyme Stabiliser
Makes an enzyme last longer in liquid detergent |