To find out more about the ingredients used in the product and its function simply click on ingredient name. Due to limited space on pack, we also disclose a longer list of fragrance ingredients. For recently launched products or where the formulation has changed, this detailed fragrance information might not be immediately available as it takes time to update each product page.
We take great care to ensure information on this site is up to date. However, please always check the product packaging for the most up to date ingredients used.
All product names which include a date (month and year) are no longer manufactured.
Ingredient | Function |
---|---|
Sodium carbonate |
Builder
Reduces water hardness, makes cleaning products more effective |
Sodium Carbonate Peroxide |
Oxidising Agent
In laundry and household care products stains are removed by oxidation (bleaching). |
Sodium bicarbonate |
Builder
Reduces water hardness, makes cleaning products more effective |
Zeolite |
Builder
Reduces water hardness, makes cleaning products more effective |
Sodium Silicate |
Builder
Reduces water hardness, makes cleaning products more effective |
Aqua |
Bulking Agent
Diluant. Dilutes solids or liquids to allow for more accurate dosing |
Sodium Lauryl Sulfate |
Surfactant
An ingredient which helps to clean or remove dirt and oil, creating foam when used with water |
Cellulose |
Tablet Disintegrant
Helps tablets break up so the product works faster |
TAED |
Bleach Precursor
Becomes a bleaching substance during washing |
Sodium Dodecylbenzenesulfonate |
Surfactant
An ingredient which helps to clean or remove dirt and oil, creating foam when used with water |
Hemicellulose |
Additive
Added to a product to improve one or more important properties |
Lignin |
Additive
Added to a product to improve one or more important properties |
Lauryl Glucoside |
Surfactant
An ingredient which helps to clean or remove dirt and oil, creating foam when used with water |
Sodium Acrylic Acid/MA Copolymer |
Structurant
Gives a product form or shape |
Bentonite |
Softness Extender
Makes a softening agent more effective and last longer |
Sodium chloride |
Process by-product
A secondary component/ingredient which is created when making the product |
Parfum |
Fragrance
Provides a distinctive, pleasant smell
|
Tetrasodium Etidronate |
Sequestrant
Helps prevent impurities from water from causing adverse effects on product performance, appearance, or stability. |
Sodium sulfate |
Bulking Agent
Diluant. Dilutes solids or liquids to allow for more accurate dosing |
Sodium Polyacrylate |
Structurant
Gives a product form or shape |
Dimethicone |
Antifoaming Agent
Prevents excessive foam or bubbles forming when a product is used |
Disodium Anilinomorpholinotriazinylaminostilbenesulfonate |
Optical Brightener
Provides additional brightness to the surface to which product is applied. |
Dodecylbenzene Sulfonic Acid |
Antifoaming Agent
Prevents excessive foam or bubbles forming when a product is used |
Trimethylsiloxysilicate |
Antifoaming Agent
Prevents excessive foam or bubbles forming when a product is used |
Calcium carbonate |
Bulking Agent
Diluant. Dilutes solids or liquids to allow for more accurate dosing |
Cellulose |
Binder
Helps materials to bind or stick together |
PEG-75 |
Binder
Helps materials to bind or stick together |
Titanium dioxide |
Colourant
Colours the product, your hair or skin |
Dextrin |
Binder
Helps materials to bind or stick together |
Protease |
Enzyme
Boosts the cleaning properties of a product to help remove specific stains at lower temperatures e.g. fats, egg, blood. |
Corn Starch Modified |
Enzyme Stabiliser
Makes an enzyme last longer in liquid detergent |
Sucrose |
Binder
Helps materials to bind or stick together |
CI 12490 |
Colourant
Colours the product, your hair or skin |
Sodium Polyaryl Sulphonate |
Process by-product
A secondary component/ingredient which is created when making the product |
Sodium Thiosulfate |
Enzyme Stabiliser
Makes an enzyme last longer in liquid detergent |
Amylase |
Enzyme
Boosts the cleaning properties of a product to help remove specific stains at lower temperatures e.g. fats, egg, blood. |
Kaolin |
Bulking Agent
Diluant. Dilutes solids or liquids to allow for more accurate dosing |