VO5 Shampoo Plump It Up
To find out more about the ingredients used in the product and its function simply click on ingredient name. Due to limited space on pack, we also disclose a longer list of fragrance ingredients. For recently launched products or where the formulation has changed, this detailed fragrance information might not be immediately available as it takes time to update each product page.
We take great care to ensure information on this site is up to date. However, please always check the product packaging for the most up to date ingredients used.
All product names which include a date (month and year) are no longer manufactured.
Ingredients
Aqua (Solvent)
Dissolves substances or ingredients
Sodium Laureth Sulfate (Surfactant)
An ingredient which helps to clean or remove dirt and oil, creating foam when used with water
Cocamidopropyl Betaine (Surfactant)
An ingredient which helps to clean or remove dirt and oil, creating foam when used with water
Sodium chloride (Viscosity Controlling Agent)
Controls the density or thickness of a product
Parfum (Fragrance)
Provides a distinctive, pleasant smell
Citric acid (pH Adjuster)
Controls the acidity / alkalinity balance of products
Linalool (Fragrance)
Provides a distinctive, pleasant smell
PEG-20 Castor Oil (Emulsifier)
Helps two or more liquids, that don't usually combine to form a single solution; often referred to as an 'emulsion'
DMDM Hydantoin (Preservative)
This prolongs the shelf-life of the product, even once it has been opened, protecting it from bacteria, yeasts and moulds
Disodium EDTA (Sequestrant)
Helps prevent impurities from water from causing adverse effects on product performance, appearance, or stability.
Limonene (Fragrance)
Provides a distinctive, pleasant smell
Polyquaternium-10 (Hair Conditioning Agent)
Helps to improve the gloss, sheen and texture of your hair
Citronellol (Fragrance)
Provides a distinctive, pleasant smell
Hexyl Cinnamal (Fragrance)
Provides a distinctive, pleasant smell
Sodium benzoate (Preservative)
This prolongs the shelf-life of the product, even once it has been opened, protecting it from bacteria, yeasts and moulds
Benzyl Salicylate (Fragrance)
Provides a distinctive, pleasant smell
Benzyl alcohol (Fragrance)
Provides a distinctive, pleasant smell
Butylphenyl Methylpropional (Fragrance)
Provides a distinctive, pleasant smell
Magnesium Nitrate (Hair Conditioning Agent)
Helps to improve the gloss, sheen and texture of your hair
Sodium hydroxide (pH Adjuster)
Controls the acidity / alkalinity balance of products
Argania Spinosa Kernel Oil (Botanicals)
Ingredients from herbs, roots, flowers, fruits, leaves or seeds
Persea Gratissima Oil (Skin Conditioning Agent)
Helps to make your skin feel soft, smooth and supple.
Prunus Armeniaca Kernel Oil (Botanicals)
Ingredients from herbs, roots, flowers, fruits, leaves or seeds
Simmondsia Chinensis Seed Oil (Botanicals)
Ingredients from herbs, roots, flowers, fruits, leaves or seeds
Vitis Vinifera Seed Oil (Botanicals)
Ingredients from herbs, roots, flowers, fruits, leaves or seeds
Hydrolyzed Collagen (Hair Conditioning Agent)
Helps to improve the gloss, sheen and texture of your hair
Hydrolyzed Elastin (Hair Conditioning Agent)
Helps to improve the gloss, sheen and texture of your hair
Methylchloroisothiazolinone (Preservative)
This prolongs the shelf-life of the product, even once it has been opened, protecting it from bacteria, yeasts and moulds
Isopropyl alcohol (Viscosity Controlling Agent)
Controls the density or thickness of a product
Sodium acetate (pH Adjuster)
Controls the acidity / alkalinity balance of products
Magnesium chloride (Viscosity Controlling Agent)
Controls the density or thickness of a product
Methylisothiazolinone (Preservative)
This prolongs the shelf-life of the product, even once it has been opened, protecting it from bacteria, yeasts and moulds
Phenoxyethanol (Preservative)
This prolongs the shelf-life of the product, even once it has been opened, protecting it from bacteria, yeasts and moulds
Potassium sorbate (Preservative)
This prolongs the shelf-life of the product, even once it has been opened, protecting it from bacteria, yeasts and moulds
Salicylic Acid (Preservative)
This prolongs the shelf-life of the product, even once it has been opened, protecting it from bacteria, yeasts and moulds
Helianthus Annuus Seed Oil (Botanicals)
Ingredients from herbs, roots, flowers, fruits, leaves or seeds
Rosmarinus Officinalis Leaf Extract (Botanicals)
Ingredients from herbs, roots, flowers, fruits, leaves or seeds
PPG-12 (Viscosity Controlling Agent)
Controls the density or thickness of a product